Hanatour Service (039130) Corporate presentation summary

Company overview

• Leading outbound travel agency in Korea, with 20% share of outbound travelers and 36% of package travelers from 2014–2019.

• Achieved 65-fold growth in passenger numbers over 20 years, outpacing the overall outbound market.

• Operates a diversified business model with package, online, and customized travel products.

Competitive strengths

• Holds dominant market share and brand leadership, with top rankings in customer satisfaction and brand power.

• Largest product development and online channel teams in the industry.

• Extensive offline network with over 6,000 agencies and strong global presence through subsidiaries and partners.

Financial performance

• 2024 revenue reached ₩616.6 billion (+50% YoY), operating profit ₩50.9 billion (+49% YoY), and net profit ₩99.1 billion (+68% YoY), all record highs.

• Q1 2025 revenue was ₩168.5 billion (−8% YoY), with operating profit of ₩12.3 billion (−43% YoY) and net profit of ₩14.4 billion (−41% YoY), reflecting temporary demand contraction.

• Operating expenses rose in line with business recovery, with notable increases in raw material costs and personnel expenses.