Nu (NU) investor relations material

Vision and growth journey

• Set out to reinvent banking by focusing on simplicity, transparency, and customer-centricity, growing from a small outsider team to over 140 million customers in Latin America.

• Leveraged technology to deliver fanatically loved products, starting with a no-fee credit card and expanding rapidly through customer advocacy.

• Achieved significant impact: over $10 billion paid in customer yield, $28 billion saved in fees, and 77,000 years of customer time returned.

• Model proved successful across Brazil, Mexico, and Colombia, with each market showing rapid adoption and profitability.

• Identified global banking pain points—high fees, complexity, and poor service—as universal, not local.

U.S. market entry and product launch

• Announced launch of services in the U.S., offering 3.5% APY on all balances, no fees, and seamless digital experience.

• Upcoming Nu credit card will offer 4.5% APY when paired, zero annual fees, and up to 2% cash back with direct deposit.

• All-in-one app includes debit, credit, savings, and international transfers, with 24/7 multilingual support.

• Deposits are FDIC insured through a U.S. partner bank, with plans to open a national bank next year.

• Early sign-ups receive a limited edition metal card and other exclusive benefits.

Global expansion and Nu Global

• Introduced Nu Global, a multicurrency account for 35 countries, offering stablecoin-based digital dollars and euros with daily yield (3.5% on USD, 2.2% on EUR).

• Enables virtual Mastercard with no international fees, instant global transfers, and curated digital asset options.

• Aims to unify fragmented financial lives into one seamless platform, building a global payment network.

• Envisions real-time, free money transfers worldwide, connecting customers across borders.

• Positions itself as a digitally native, customer-obsessed firm ready to lead the future of global retail financial services.